Average Order Value Calculator

Measure average order value and the revenue impact of lifting it.

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Average Order Value Calculator

Enter revenue, order count and your previous AOV to compare.

Average order value
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Enter values above
Change vs previous AOV
β€”
Change (%)
β€”
Extra revenue vs previous AOV
β€”
Revenue at target AOV
β€”
Extra revenue at target AOV
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Worked example

With the default inputs shown below, this calculator returns the following results:

InputValue
Total revenue ($)50000
Number of orders1250
Previous average order value ($)35
Target average order value ($)42
ResultValue
Average order value$40.00
Change vs previous AOV$5.00
Change (%)14.29%
Extra revenue vs previous AOV$6,250.00
Revenue at target AOV$52,500
Extra revenue at target AOV$2,500.00

Values shown are produced by this page in your browser; change any input to update them.

How to use the Average Order Value Calculator

  1. Total revenue ($) β€” default 50000
  2. Number of orders β€” default 1250
  3. Previous average order value ($) β€” default 35
  4. Target average order value ($) β€” default 42
  5. Press Calculate to update the results instantly.

Frequently asked questions

Because it multiplies across every order. Lifting AOV from $35 to $42 on 1,250 orders a month adds $8,750 of revenue with no extra traffic or ad spend.
Bundles, free-shipping thresholds set just above the current AOV, product recommendations at checkout, and multi-buy discounts are the four reliable levers.
No β€” if it comes at the cost of lower conversion. Always track AOV and conversion rate together; revenue per visitor is the metric that matters.

Sources & references